ABOUT

The Geeks is a brand directed and designed by Hyung Jin Min. Based on in-depth research into vintage garments and supported by Min’s extensive personal archive, The Geeks creates contemporary silhouettes infused with its own unique sense of imagination. 

Grounded in deep research into vintage garments and supported by Min’s extensive personal archive, The Geeks adds its own unique layer of imagination to create contemporary silhouettes rooted in the past. 

As a devoted vintage enthusiast—one who even operated his own curated vintage store and vintage based clothing brands—Min has long been fascinated by the originality and each unique story behind each vintage piece. His experience running multiple reproduction-focused brands, combined with a deeply personal imaginative world shaped by media and books from his youth, all converge to define the creative DNA of 'The Geeks'.

At its core, The Geeks aspires to create garments where the 'familiar' and the 'new' coexist

—where the authenticity of the past meets the refined sensibilities of the present.